Web Promotion
Search Engines
A website without promotion is like a car without gas: it's not going
anywhere. Website promotion is essential. Promotion comes in many forms. The
most obvious form of promotional advertising for a website is listing with
search engines and directories.
There are a lot of companies out there who advertise that they will list your
website with "hundreds of thousands" of "search engines" for prices ranging into
the thousands. But here's why you DON'T want to list your site with "hundreds of
thousands of search engines": Most of the unknown "search engines" exist just to
collect email addresses to sell to spam mailers!
The TRUTH is that there are LESS THAN 10 real "search engines", including
Google, AltaVista, Excite, HotBot, MSN, About and Lycos. The remainder are
directories (such as Yahoo), link pages or news pages. Further, the top 10 true
search engines and one directory (Yahoo) account for over 90% of the visitor
traffic on the Web. It just makes sense to concentrate on the big boys where the
effort will do the most good. Why spend a lot of money promoting to all
those unknown "search engines" that even COMBINED could only deliver 10% of the
potential audience?
Contact us today to discuss our web promotion services.

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